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		Customerization : the 180 rules to increase your business by using radio, TV, newspaper, direct mail, telemarketing, promotions ... and more / Murray Raphel. by Raphel, Murray, 1928- [author]. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Atlantic City, New Jersey : Raphel Publishing, [1993]Copyright date: ©1993Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.872. Place hold Add to cart (remove)
		The do-it-yourself direct mail handbook / Murray Raphel and Ken Erdman. by Raphel, Murray, 1928- \| Erdman, Ken. Material type: Book; Format: print Publisher: Atlantic City, NJ : Raphel Publishing, 1992Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Lending 658.84. Place hold Add to cart (remove)
		No cover image available Focus on the future : the coming boom in direct marketing. Volume 1, Analysis. Volume 2, Data / Gerard O'Neill ; sponsored by Telecom Eireann, The Irish Trade Board, An Post, AIB Telephone Banking, TMS (Ireland) Ltd., The IDMA. by O'Neill, Gerard, 1959- [author]. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Dublin : Irish Direct Marketing Association, 1996Availability: Items available for loan: MTU Bishopstown Library (2). Location(s): Store Item 658.872. Place hold Add to cart (remove)
		Readings & cases in direct marketing / Herbert E. Brown, Bruce Buskirk. by Brown, Herbert E [author] \| Buskirk, Bruce D [author]. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Illinois : NTC Business Books, [1989]Copyright date: ©1989Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.872. Place hold Add to cart (remove)

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