MTU Cork Library Catalogue

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Case studies in international marketing / by Arnold K. Weinstein, Kenneth H. F. Fargher.

by Weinstein, Arnold K | Fargher, Kenneth H. F.

Material type: book Book Publisher: London : Edward Arnold, 1970Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.83.
Distribution channels : behavioral dimensions / [by] Louis W. Stern.

by Stern, Louis W, 1935-.

Material type: book Book; Format: print Publisher: Boston : Houghton Mifflin, 1969Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.83.
Experimentation for marketing decisions / Keith K. Cox and Ben M. Enis.

by Cox, Keith Kohn | Enis, Ben M.

Material type: book Book Publisher: Aylesbury : Intertext, 1973Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.83.
Balancing sales and production : models of typical business policies / H. Ingham.

by Ingham, Herbert | British Institute of Management.

Material type: book Book Publisher: London : Management Publications Ltd for the British Institute of Management, 1971Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.503.
Physical distribution management / Edward W. Smykay.

by Smykay, Edward W [author].

Edition: 3rd edition.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Macmillan Publishing Co., 1973Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.78.
School briefs on markets : 8 briefs from The Economist plus questions and exercises / edited by Peter Maunder.

by Maunder, W. Peter J, 1943- | Economics Association.

Material type: book Book; Format: print Publisher: Haywards Heath : Economics Association, 1987Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.83.
Exploration in marketing thought / by Gordon Wills ; in association with marketing colleagues at the University of Bradford Management Centre and with a foreword by Harry Henry.

by Prestoungrange, Gordon.

Material type: book Book Publisher: Bradford : London : Bradford University Press, [Distributed by] Lockwood, 1971Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.8.
Marketing technological products to industry / by Roy W. Hill.

by Hill, Roy Wells.

Material type: book Book Publisher: Oxford ; New York : Pergamon Press, [1973]Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.8.
Business analysis for marketing managers / L.A. Rogers.

by Rogers, L. A. (Leonard Alfred) | Institute of Marketing | CAM Foundation.

Material type: book Book Publisher: London : Heinemann [for] the Institute of Marketing and the CAM Foundation, 1978Availability: Items available for loan: MTU Bishopstown Library (2). Location(s): Store Item 658.8.
Brand management : planning and control / J.R. Bureau.

by Bureau, J. R.

Material type: book Book Publisher: London : MacMillan, 1981Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.8.
Glossary of marketing terms / Norman A. Hart, John Stapleton.

by Hart, Norman A | Stapleton, John, 1938- | Institute of Marketing | CAM Foundation.

Material type: book Book Publisher: London : Heinemann [for] the Institute of Marketing and the CAM Foundation, 1977Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.003.
Management controls and marketing planning / R.M.S. Wilson.

by Wilson, R. M. S. (Richard Malcolm Sano) | Institute of Marketing | CAM Foundation.

Material type: book Book Publisher: London : Heinemann [for] the Institute of Marketing and the CAM Foundation, 1979Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.8.
An analysis of marketing or agoraphilia / Patrick Dillon-Malone.

by Dillon-Malone, Patrick | Irish Management Institute.

Material type: book Book; Format: print Publisher: Dublin : Irish Management Institute, 1970Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.8.
Perspectives on strategic marketing management / edited by Roger A. Kerin and Robert A. Peterson.

by Kerin, Roger A | Peterson, Robert A. (Robert Allen), 1944-.

Edition: 2nd ed.Material type: book Book Publisher: Boston : Allyn and Bacon, 1983Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.8.
Marketing decisions : a bayesian approach / Ben M. Enis, Charles L. Broome

by Enis, Ben M.

Material type: book Book Publisher: Aylesbury : Intertext, 1973Availability: Items available for loan: MTU Bishopstown Library (2). Location(s): Store Item 658.800182.
Tourism marketing and management handbook / edited by Stephen F. Witt and Luiz Moutinho.

by Witt, Stephen F [author.] | Moutinho, Luiz [author.].

Edition: Student edition.Material type: book Book Publisher: London : Prentice-Hall, 1995Copyright date: ©1995Availability: Items available for loan: MTU Bishopstown Library (4). Location(s): Store Item 338.4791.
The marketing of tourism products : concepts, issues and cases / A. V. Seaton and M. Bennett.

by Seaton, A. V | Bennett, M.

Material type: book Book Publisher: London : International Thomson Business Press, 1996Availability: Items available for loan: MTU Bishopstown Library (3). Location(s): Lending 338.4791.
Financial public relations / edited by Pat Bowman and Richard Bing.

by Bowman, Pat | Bing, Richard | CAM Foundation.

Edition: Rev. ed.Material type: book Book Publisher: Oxford ; Boston : Butterworth-Heinemann, 1993Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 659.2.
Legal aspects of marketing / John Livermore.

by Livermore, John, 1937- | Institute of Marketing | CAM Foundation.

Edition: 3rd ed.Material type: book Book Publisher: London : Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann, 1981Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.8026.
Marketing and the sales manager / by Frank H. Elsby.

by Elsby, Frank H.

Edition: [1st ed.].Material type: book Book Publisher: Oxford ; New York : Pergamon Press, [1969]Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 658.81.
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