MTU Cork Library Catalogue

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Management controls and marketing planning / R.M.S. Wilson.

By: Wilson, R. M. S. (Richard Malcolm Sano).
Contributor(s): Institute of Marketing | CAM Foundation.
Material type: materialTypeLabelBookPublisher: London : Heinemann [for] the Institute of Marketing and the CAM Foundation, 1979Description: xvi, 224 p. : ill., forms ; 24 cm. + pbk.ISBN: 0434922668 .Subject(s): Marketing -- ManagementDDC classification: 658.8
Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
General Lending MTU Bishopstown Library Store Item 658.8 (Browse shelf(Opens below)) 1 Available 00033696
Total holds: 0

Bibliography: p. 201-217. - Includes index.

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