MTU Cork Library Catalogue

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Readings in marketing information systems: a new era in marketing research / Samuel V. Smith, Richard H. Brien and James E. Stafford.

by Smith, Samuel V | Brien, Richard H | Stafford, James E.

Material type: book Book; Format: print Publisher: Boston : Houghton Mifflin, 1968Availability: Items available for loan: MTU Bishopstown Library (2). Location(s): Store Item 658.8.
The marketing plan / Bord Trachtala.

by Irish Trade Board.

Material type: book Book; Format: print Publisher: Dublin : Bord Trachtala, 1993Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Lending 658.802.
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor.

by Kinnear, Thomas C, 1943- | Taylor, James R. (James Ronald), 1938-.

Edition: 4th ed.Material type: book Book Publisher: New York : McGraw-Hill, c1991Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Lending 658.83.
Marketing management and information technology.

by Fletcher, Keith, 1948-.

Material type: book Book Publisher: Hertfordshire : Prentice-Hall International, 1990Availability: Items available for loan: MTU Bishopstown Library (4). Location(s): Lending 658.802.
Marketing research : an applied approach / Thomas C. Kinnear and James Ronald Taylor.

by Kinnear, Thomas C, 1943- | Taylor, James R. (James Ronald), 1938-.

Edition: 5th ed.Material type: book Book; Format: print Publisher: New York ; London : McGraw-Hill, 1996Availability: Items available for loan: MTU Bishopstown Library (2). Location(s): Lending 658.83.
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