Readings in marketing information systems: a new era in marketing research / Samuel V. Smith, Richard H. Brien and James E. Stafford.
By: Smith, Samuel V.
Contributor(s): Brien, Richard H | Stafford, James E.
Material type:
BookPublisher: Boston : Houghton Mifflin, 1968Description: xii, 399 p. : ill. ; 24 cm.Subject(s): Marketing -- Management
| Marketing researchDDC classification: 658.8
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| General Lending | MTU Bishopstown Library Store Item | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00025246 | ||
| General Lending | MTU Bishopstown Library Store Item | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00032709 |
Total holds: 0
Includes bibliographical references.