Own-brands : an investigation into their development and potential in the Irish grocery market / Mary Patricia O'Connor.
By: O'Connor, Mary Patricia.
Material type: BookSeries: MBS. - Business studies.Publisher: Cork : CIT, 1999Description: xv, 326 p. : col.ill., maps ; 30 cm. + hbk.Subject(s): Grocery trade -- Ireland | Business names -- Ireland | Grocery trade -- Competition -- Ireland | Brand choice -- ConsumersDDC classification: THESES PRESS Dissertation note: Thesis (MBS.) - Cork Institute of Technology, 1999.Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Reference | MTU Bishopstown Library Thesis | THESES PRESS (Browse shelf(Opens below)) | 1 | Reference | 00084882 |
Total holds: 0
Thesis (MBS.) - Cork Institute of Technology, 1999.
Includes bibliographical references.