MTU Cork Library Catalogue

An examination of Irish females attitudes towards nanotechnology claims used in advertising appeals by the cosmetics industry / Deirdre Kelleher.

By: Kelleher, Deirdre.
Material type: materialTypeLabelBookSeries: MBS - Management and Marketing.Publisher: Cork : Cork Institute of Technology, 2011Description: viii, 122 p. : ill. ; 30 cm. + hbk.Subject(s): Cosmetics -- Marketing | Beauty culture | Advertising -- Cosmetics | Nanotechnology | Cosmetic delivery systems | Cosmetics -- MicrobiologyDDC classification: THESES PRESS Dissertation note: Thesis (MBS) - Cork Institute of Technology, 2011.
List(s) this item appears in: Masters Theses | Published by CIT

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