MTU Cork Library Catalogue

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The principles and practice of export marketing / E.P. Hibbert.

By: Hibbert, E. P. (Edgar P.) [author].
Contributor(s): Institute of Marketing.
Material type: materialTypeLabelBookSeries: Marketing series (London, England): Publisher: Oxford : Heinemann Professional Publishing, 1990Copyright date: ©1985Description: viii, 247 pages : illustrations ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0434907464 (paperback); 9780434907465 (paperback).Subject(s): Export marketing -- Great BritainDDC classification: 658.840941
Contents:
International trade: Policies and organizations -- Research and analysis of export markets -- Setting up and managing export operations -- Effective management organization -- Effective representation overseas -- Official export services and administration.
Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
General Lending MTU Bishopstown Library Store Item 658.840941 (Browse shelf(Opens below)) 1 Available 00080427
Total holds: 0

Includes bibliographical references (page 200) and index.

International trade: Policies and organizations -- Research and analysis of export markets -- Setting up and managing export operations -- Effective management organization -- Effective representation overseas -- Official export services and administration.

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