The principles and practice of export marketing /
Hibbert, E. P.
The principles and practice of export marketing / E.P. Hibbert. - viii, 247 pages : illustrations ; 24 cm - The marketing series . - Marketing series (London, England) .
Includes bibliographical references (page 200) and index.
International trade: Policies and organizations -- Research and analysis of export markets -- Setting up and managing export operations -- Effective management organization -- Effective representation overseas -- Official export services and administration.
0434907464 (paperback) 9780434907465 (paperback)
Export marketing--Great Britain.
658.840941
The principles and practice of export marketing / E.P. Hibbert. - viii, 247 pages : illustrations ; 24 cm - The marketing series . - Marketing series (London, England) .
Includes bibliographical references (page 200) and index.
International trade: Policies and organizations -- Research and analysis of export markets -- Setting up and managing export operations -- Effective management organization -- Effective representation overseas -- Official export services and administration.
0434907464 (paperback) 9780434907465 (paperback)
Export marketing--Great Britain.
658.840941