Marketer : a simulation / Jerald R. Smith and Peggy A. Golden.
By: Smith, Jerald R [author.].
Contributor(s): Golden, Peggy A [author.].
Material type: BookPublisher: Dallas ; London : Houghton Mifflin Company, 1987Edition: Second edition.Description: x,112[20]pages ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0395425468.Contained works: Pride, William M., 1942- Marketing 5 ed.Subject(s): Marketing -- ManagementDDC classification: 658.8Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
General Lending | MTU Bishopstown Library Store Item | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00080585 |
Total holds: 0
Published to accompany Marketing, 5th ed. by William M. Pride and O. C. Ferrell.