Normal view
MARC view
Entry Topical Term
001 - CONTROL NUMBER
- control field: 44848
003 - CONTROL NUMBER IDENTIFIER
- control field: IE-CoIT
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
- LC control number: 4825571
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20171120153906.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 890501i| anannbabn |a ana
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
- LC control number: sh 89002650
035 ## - SYSTEM CONTROL NUMBER
- System control number: (DLC)sh 89002650
035 ## - SYSTEM CONTROL NUMBER
- System control number: (DLC)172256
040 ## - CATALOGING SOURCE
- Original cataloging agency: DLC
- Transcribing agency: DLC
- Modifying agency: DLC
053 #0 - LC CLASSIFICATION NUMBER
- Classification number element--single number or beginning number of span: HF5414
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: Social marketing
450 ## - SEE FROM TRACING--TOPICAL TERM
- Topical term or geographic name entry element: Cause related marketing
450 ## - SEE FROM TRACING--TOPICAL TERM
- Topical term or geographic name entry element: Marketing, Social
450 ## - SEE FROM TRACING--TOPICAL TERM
- Topical term or geographic name entry element: Social cause marketing
550 ## - SEE ALSO FROM TRACING--TOPICAL TERM
- Control subfield: g
- Topical term or geographic name entry element: Marketing
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: Fine, S.H. Social marketing, c1990.
670 ## - SOURCE DATA FOUND
- Source citation: Dict. of marketing, 1988.
670 ## - SOURCE DATA FOUND
- Source citation: Economist pock. guide to marketing, 1986
- Information found: (Social marketing; social cause marketing)
670 ## - SOURCE DATA FOUND
- Source citation: LC database, April 21, 1989.
670 ## - SOURCE DATA FOUND
- Source citation: LC database, Feb. 3, 1999
- Information found: (cause related marketing)
675 ## - SOURCE DATA NOT FOUND
- Source citation: Web. 3;
- Source citation: IAC
680 ## - PUBLIC GENERAL NOTE
- Explanatory text: Here are entered works on the application of marketing concepts and techniques to the promotion of social causes or programs.