Practice management : for land, property and construction professionals.
Practice management : for land, property and construction professionals.
- London : E & F. N. Spon, 1996.
- xv, 302 p. : ill. ; 24 cm. + hbk.
Includes bibliographical references and index.
Part One: The changing nature of professional work -- Introduction / Michael Jeffries -- The core values of construction professionals -- The impact of information technologies on professional advice -- The technical professional as a management consultant -- A new management theory for professional organizations -- Part Two: Managing professionalism and creativity -- Introduction / Sir Michael Latham -- Developing creativity as a core skill -- Human resource management and structured training -- Investing in people -- Managing teamwork and leading professional people -- Leadership styles in professional firms -- Part Three: Marketing of professional services -- Introduction / Professor Peter Lansley -- Creating a sustainable competitive advantage and managing prequalification team presentations -- Marketing analysis and methods for professional firms -- Market analysis; the service/market matrix -- The changing public sector marketplace and its implications for private sector firms -- Marketing methods; client referrals -- Marketing methods; relationship marketing -- Part Four: Professional ethics and quality of service -- Introduction / Ken Innes -- The development of ethical standards -- Are ethical standards good for business? -- Case study 1 - the ethical experiences of surveyors in New Zealand -- Case study 2 - The perceptions of ethics in practice -- Defining service quality and the merits of introducting a formal system -- Can quality work in construction? Its effects on contracting firms.
0419213708
Construction industry--Management
Project management
624.068
Includes bibliographical references and index.
Part One: The changing nature of professional work -- Introduction / Michael Jeffries -- The core values of construction professionals -- The impact of information technologies on professional advice -- The technical professional as a management consultant -- A new management theory for professional organizations -- Part Two: Managing professionalism and creativity -- Introduction / Sir Michael Latham -- Developing creativity as a core skill -- Human resource management and structured training -- Investing in people -- Managing teamwork and leading professional people -- Leadership styles in professional firms -- Part Three: Marketing of professional services -- Introduction / Professor Peter Lansley -- Creating a sustainable competitive advantage and managing prequalification team presentations -- Marketing analysis and methods for professional firms -- Market analysis; the service/market matrix -- The changing public sector marketplace and its implications for private sector firms -- Marketing methods; client referrals -- Marketing methods; relationship marketing -- Part Four: Professional ethics and quality of service -- Introduction / Ken Innes -- The development of ethical standards -- Are ethical standards good for business? -- Case study 1 - the ethical experiences of surveyors in New Zealand -- Case study 2 - The perceptions of ethics in practice -- Defining service quality and the merits of introducting a formal system -- Can quality work in construction? Its effects on contracting firms.
0419213708
Construction industry--Management
Project management
624.068