000 | 02144 am a2200385 a 4500 | ||
---|---|---|---|
001 | ocm0471080047 | ||
008 | 940826s1994 xxua rb 001 eng | ||
010 | _a94032608 | ||
020 | _a0471080047 | ||
029 | _aT16561 | ||
040 | _dOCoLC | ||
082 | 0 | 4 | _a658 |
100 | 1 |
_aCollins, Eliza G. C. _910645 |
|
245 | 1 | 4 |
_aThe new portable MBA / _cEliza G.C. Collins, Mary Anne Devanna.. |
260 |
_aNew York : _bJ. Wiley, _cc1994. |
||
300 |
_axv, 441 p. : _bill. ; _c26 cm. |
||
490 | 1 | _aThe portable MBA series | |
500 | _aRev. ed. of: The portable MBA / [edited by] Eliza G.C. Collins, Mary Anne Devanna. 1990. | ||
504 | _aIncludes bibliographical references (p. 413-422) and index. | ||
505 | 0 | _aPart One: The foundations of management -- What is business about? -- How to think like an executive: the art of managing for the long run -- Managing people: The R factor -- Quantitative tools: Numbers as the fundamental language of business -- Managerial economics: Guidelines for choices and decisions -- Part Two: The functions of a business -- Marketing management: Providing value to customers -- Information technology: the challenge of strategic transformation -- Human resource management: Competitive advantage through people -- Operations management: Productivity and quality performance -- Accounting and management decision making -- Financial management: Optimizing the value of the firm -- Strategic management: The challenge and the opportunity -- Part Three: Managing change -- Organizations for the Year 2000: The transition from hierarchy to enterprise -- Leadership for the year 2000. | |
650 | 0 |
_aIndustrial management _938502 |
|
650 | 0 |
_aMarketing _939554 |
|
650 | 0 |
_aAccounting _933611 |
|
650 | 0 |
_aPersonnel management _940900 |
|
700 | 1 |
_aDevanna, Mary Anne. _913171 |
|
730 | 0 |
_aPortable MBA series. _930810 |
|
740 | 0 | _aNew portable Master of Business Administration | |
830 | 0 |
_aPortable MBA series. _930810 |
|
907 |
_a.b10089548 _b160106 _c011116 |
||
942 | _n0 | ||
969 | 0 | 0 | _a29895 |
979 | 0 | 0 |
_aOB2 _b30 OCT 2001 |
989 | 0 | 0 | _aOB2 |
998 |
_ac _b011115 _cm _da _e- _feng _gnyu _h4 |
||
999 |
_c6127 _d6127 |