000 01211 am a2200301 a 4500
001 ocm00045821
008 980922 1998 000 eng
040 _dOCoLC
082 0 4 _aTHESES PRESS
100 1 _aCowman, John Patrick.
245 1 0 _aMarketing planning in small manufacturing firms :
_ban investigation into the theory and practice of marketing planning by small manufacturing firms in Counties Cork and Kerry /
_cJohn Patrick Cowman.
260 _aCork :
_bCIT,
_c1998.
300 _a345 p. :
_bcol.ill ;
_c30 cm. +
_ehbk.
490 0 _aMBS. - Business studies
502 _aThesis (MBS.) - Cork Institute of Technology, Cork, 1997.
504 _aBibliography: p. 60-66, p. 79-80, p. 87, p. 105-108, p. 118-120, p. 126-128, p. 137-138, p. 149-150.
650 0 _aMarketing
_xManagement
_939558
650 0 _aMarketing
_xManagement
_xSmall business.
650 0 _aMarketing
_xManagement
_xManufacturing industries.
650 0 _aSmall business
_zCork, Ireland.
650 0 _aSmall business
_zKerry, Ireland.
907 _a.b10087424
_b120402
_c011116
942 _n0
969 0 0 _a45821
979 0 0 _aFQ
_b22 SEP 1998
989 0 0 _aFQ
_b09 DEC 1999
998 _ac
_b011115
_cm
_da
_e-
_feng
_gie
_h0
999 _c6011
_d6011