Frog : form follows emotion / Fay Sweet.
By: Sweet, Fay
.
Material type: 
BookSeries: Cutting edge (London, England).Publisher: London : Thames and Hudson, 1999Description: 64 p. : col. ill. ; 22 cm. + hbk.ISBN: 0500019177.Subject(s): Esslinger, Hartmut, 1944- | Frogdesign (Firm) | Industrial design | Industrial designersDDC classification: 745.2
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| General Lending | MTU Crawford College of Art and Design Library Lending | 745.2 (Browse shelf(Opens below)) | 1 | Available | 00088734 |
Enhanced descriptions from Syndetics:
Form follows emotion is the mantra of Frog's founder, Hartmut Essinger. The words are hardly unexpected from the man who was responsible for the Apple Mac's revolutionary user-friendly styling and was a leading light in the invention of curvy, biomorphic product design. Founded in Germany's Black Forest in 1969, Frog is now a creative global network designing products, corporate identities and new media for a vast range of international clients including Disney, Levis, Lufthansa and the San Francisco Museum of Modern Art. This work looks at the creative process behind a wide range of innovative and highly successful designs.
Includes index.