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		Media planning / James R. Adams. by Adams, James R. (James Ralph), 1929- \| CAM Foundation. Edition: 2nd ed.Material type: Book Publisher: London : Business Books [for the] Communication Advertising and Marketing Education Foundation, 1977Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 659.13. Place hold Add to cart (remove)
		The effective use of advertising media : a practical guide / Martyn P. Davis. by Davis, Martyn P [author] \| Institute of Marketing \| CAM Foundation. Material type: Book; Format: print ; Literary form: Not fiction Publisher: London : Business Books, [1981]Copyright date: ©1981Availability: Items available for loan: MTU Bishopstown Library (2). Location(s): Store Item 659.13. Place hold Add to cart (remove)
		Spending advertising money : an introduction to media planning, media buying and the uses of media research / Simon Broadbent. by Broadbent, Simon. Edition: 3rd ed.Material type: Book Publisher: [London] : Brookfield, Vt. : Business Books ; Distributed exclusively in North America by Renouf/USA, 1979Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Store Item 659.112. Place hold Add to cart (remove)

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