MTU Cork Library Catalogue

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The role of public relations in integrated marketing communications / Claire Healy. by Series: M.A. - Public Relations with New Media
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2010
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2010.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
The role and position of public relations in non profit organisations : a case study analysis / Gillian Lyons. by Series: M.A. - Public Relations with New Media
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2010
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2010.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
An analysis of the contribution of public relations to the growth of the Ballymaloe brand / Avril Desmond. by Series: M.A. - Public Relations with New Media
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2010
Dissertation note: Thesis (MA) - Cork Institute of Technology, 2010.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
Politics 2.0 the emergence of new media and its impact on political communication in Ireland : a public relations perspective / Gerald Counihan. by Series: M.A. - Public Relations with New Media
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2010
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2010.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
A critical analyses of how the HSE's communications and public relations department responded to the swine flu pandemic in the southern region of Ireland / Suzanne McCarthy. by Series: M.A. - Public Relations with New Media
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2010
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2010.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
How independent Irish music artists are practising online pr techniques by utilising social media tools / Áine Cullen by Series: M.A. - Public Relations with New Media
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2010
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2010.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
Assessing the impact of social media on the celebrity industry : a public relations perspective / Jessica O'Sullivan. by Series: M.A. - Public Relations with New Media
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2010
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2010.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
The changing face of print media : how new attitiudes to communication by both industries could affect public relations / Paul Kennedy. by Series: M.A. - Public Relations with New Media
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2010
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2010.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
A study of how social media is being integrated into the Irish PR industry and the effects of this on the profession / Denise Haran. by Series: M.A. - Public Relations with New Media
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2010
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2010.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
A study on how new media is impacting on the Irish public relations industry / Ciara Murphy. by Series: M.A. - Public Relations with New Media
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2010
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2010.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
A study of the PR and marketing tactics used in the Gaming industry / David Hurley. by Series: M.A. - Public Relations with New Media
Edition: 2011.
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2011
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2011.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
The impact of celebrity endorsement on public relations campaigns and the consumer / Berenice Geraghty. by Series: M.A. - Public Relations with New Media
Edition: 2011.
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2011
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2011.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
The impact of social media on an organisation's brand image : a public relations perspective / Kieran Collins. by Series: M.A. - Public Relations with New Media
Edition: 2011.
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2011.
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2011.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
A comparative study of how social media and Web 2.0 tools such as Facebook, Twitter and viral marketing, can be used by small businesses to integrate a business strategy of augmenting the company profile and awareness with their publics / Robyn Foley. by Series: M.A. - Public Relations with New Media
Edition: 2011.
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2011.
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2011.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
Changing times : a study of the relationship between the public relations practitioner and the journalist / Helen O'Keeffe. by Series: M.A. - Public Relations with New Media
Edition: 2011.
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2011.
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2011.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
Exploring the impact of social media on regional festivals in Ireland : a public relations perspective / Niamh McCarthy. by Series: M.A. - Public Relations with New Media
Edition: 2011.
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2011
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2011.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
Fundraising in changing times : the PR and media relations tactics that non profit organisations use in their fundraising campaigns ; a case study analysis / Sarah-Louise Noonan. by Series: M.A. - Public Relations with New Media
Edition: 2011.
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2011
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2011.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
How Irish racecourses use PR tactics and promotional tools to improve attendance levels at race meetings / Jennifer Henley. by Series: M.A. - Public Relations with New Media
Edition: 2011.
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2011
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2011.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
Assessing the use of Twitter by Irish SMEs/Entrepreneurs as a practice of the public relations two-way symmetrical model of communications : a public relations approach / Cian O'Regan. by Series: M.A. - Public Relations with New Media
Edition: 2011.
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2011
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2011.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
The place of arts and culture sponsorship within the theory and practice of public relations / Brenda Carney. by Series: M.A. - Public Relations with New Media
Edition: 2011.
Material type: Text Text; Format: print
Publication details: Cork : Cork Institute of Technology, 2011
Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2011.
Availability: Items available for reference: MTU Bishopstown Library: Reference (1)Location, call number: Thesis THESES PRESS.
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