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Marketing your services overseas / Bord Trachtala.
By: Irish Trade Board
.
Material type: 
BookSeries: Bord Trachtala trade guides ; 12.Publisher: Dublin : Bord Trachtala/Irish Trade Board, 1993Copyright date: ©1993Description: 27 pages : 21 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 1859540120.Subject(s): Service industries | Export marketingDDC classification: 658.848
Contents:
Introduction -- First steps -- Researching the market -- Defining the service -- Making the intangible tangible -- Personnel-the core factor -- Representation overseas -- Promoting the business -- Selling the services -- Tendering -- Networking -- Selling to international agencies -- Further considerations -- Conclusion.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| General Lending | MTU Bishopstown Library Store Item | 658.84 (Browse shelf(Opens below)) | 1 | Available | 00155705 | ||
| General Lending | MTU Bishopstown Library Store Item | 658.84 (Browse shelf(Opens below)) | 1 | Available | 00016077 |
Total holds: 0
Introduction -- First steps -- Researching the market -- Defining the service -- Making the intangible tangible -- Personnel-the core factor -- Representation overseas -- Promoting the business -- Selling the services -- Tendering -- Networking -- Selling to international agencies -- Further considerations -- Conclusion.