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		Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / William O. Bearden and Richard G. Netemeyer. by Bearden, William O, 1945- \| Netemeyer, Richard G, 1956-. Edition: 2nd edition.Material type: Book; Format: print Publisher: Thousand Oaks, CA : Sage Publications, 1999Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Lending 658.83. Place hold Add to cart (remove)
		Consumer behaviour : a European perspective / Gerrit Antonides and W. Fred van Raaij. by Antonides, Gerrit, 1951- \| Raaij, W. Fred van. Material type: Book; Format: print Publisher: Chichester : John Wiley, 1998Availability: Items available for loan: MTU Bishopstown Library (2). Location(s): Lending 658.8342094. Place hold Add to cart (remove)

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