Behavior principles in everyday life / John D. Baldwin and Janice I. Baldwin.
By: Baldwin, John D
.
Contributor(s): Baldwin, Janice I.
Material type: 
BookPublisher: Upper Saddle River, N.J. : Prentice Hall, c1998Edition: 3rd ed.Description: x, 390 p. : ill. ; 24 cm. + pbk0.ISBN: 0130840963.Subject(s): Behaviorism (Psychology) | Psychology, AppliedDDC classification: 150.1943 | Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| General Lending | MTU Bishopstown Library Lending | 150.1943 (Browse shelf(Opens below)) | 1 | Available | 00070689 |
Enhanced descriptions from Syndetics:
Explains each behaviour principle using examples from real life. This third edition text concludes each chapter with a concise summary and features a new emphasis on behaviour modification.
Includes bibliographical references (pages 361-379) and indexes.
Science and human behavior -- Pavlovian conditioning -- Operant conditioning -- Pavlovian and operant conditioning together -- The stimulus collage -- Behavior modification -- Primary reinforcers and punishers -- Secondary reinforcers and punishers -- Differential reinforcement and shaping -- Modeling and observational learning -- Prompts and fading -- Rules -- Schedules -- Positive and negative control -- Thinking, the self and self-control.