The power of metaphor in the age of electronic media / Raymond Gozzi.
By: Gozzi, Raymond.
Material type: BookSeries: Hampton Press communication series.Publisher: Cresskill, N.J. : Hampton Press, 1999Description: xvi, 295 p. ; 24 cm. + hbk.ISBN: 1572731222 (hbk); 1572731230 (pbk).Subject(s): Mass media and language | MetaphorDDC classification: 302.23014Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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General Lending | MTU Bishopstown Library Store Item | 302.23014 (Browse shelf(Opens below)) | 1 | Available | 00075452 |
Total holds: 0
Enhanced descriptions from Syndetics:
This work examines the methaphors through which culture comprehends new media, such as cyberspace, the information superhighway, the computer virus, and hot and cool media. It also gives a history of metaphor in oral, writing, print, and electronic media.
Includes bibliographical references and index.