MTU Cork Library Catalogue

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Mastering enterprise / Sue Birley and Daniel F. Muzyka.

By: Birley, Sue.
Contributor(s): Muzyka, Daniel F.
Material type: materialTypeLabelBookSeries: FT mastering series.Publisher: London : Financial Times/Prentice Hall, 1997Description: xv, 382 p. : ill. ; 25 cm. + pbk.ISBN: 0273630318.Subject(s): New business enterprises -- Management | EntrepreneurshipDDC classification: 658.11
Contents:
Introducing enterprise -- The opportunity -- Finance -- Getting started -- People, families and teams -- Alternative perspectives -- Managing growth -- Buying a company -- Entrepreneurship in the organization -- Harvesting.
Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
General Lending MTU Bishopstown Library Lending 658.11 (Browse shelf(Opens below)) 1 Available 00085471
Total holds: 0

Enhanced descriptions from Syndetics:

Mastering Enterprise is dedicated to the subjects of enterpreneurship and entrepreneurs, no matter where they undertake their activities, and will act as a foundation stone for practitioners, academics and students alike. It takes a unique global perspective in its use of international applied theorists and case studies.

Includes indexes.

Introducing enterprise -- The opportunity -- Finance -- Getting started -- People, families and teams -- Alternative perspectives -- Managing growth -- Buying a company -- Entrepreneurship in the organization -- Harvesting.

Table of contents provided by Syndetics

  • Entrepreneur - A visionary who can spot opportunities, and make their ideas a successful reality
  • Being an entrepreneur is not restricted to people who start their own businesses
  • Entrepreneurial spirit exists in all industries, at all levels of the career ladder
  • Mastering Enterprise encourages you to strike out as an entrepreneur and realize the potential of the business opportunities you see
  • It shows you the different routes to entrepreneurship and covers all the issues from originalconcept to capturing the value of your enterprise
  • Developed from the successful series run in the Fnancial Times, the book has additional new case studies and material
  • Mastering Enterprise is a collection of the best current thinking, written by leading academics from the world's top business schools and successful international consultants
  • Written for potential entrepreneurs, existing entrepreneurs, investors, advisors, business partners and policy-makers, Mastering Enterprise explores ways of: identifying and developing an opportunity in the form of a vision validating and conceptualizing a business concept and strategy that help attain that vision marshalling the required resources to implement the concept implementing the business concept or venture capturing the full opportunity through the growth of the enterprise extending the growth of the enterprise through sustained entrepreneurial activity capturing value through a business exit
  • Like the rest of this best-selling series, this book is based on the Financial Times newspaper series and brings together the latest thinking from world renowned experts on every subject area pertinent to business people today

Reviews provided by Syndetics

CHOICE Review

International in scope, this comprehensive study of the entrepreneurial adventure guides the reader from the nature of entrepreneurship and creating a strategy through implementing a business concept and on to the actual selling of the business. Contributors are international academics and consultants, and they provide a broad view of the subject; this is a big plus of this volume, as it broadens the reader's horizons right from the beginning. Each topic is explained simply yet succinctly and illustrated with lively examples and description. Many who seek small business information tend to avoid academic discourse. This book is definitely for them. It presents good, solid information without delivering an esoteric lecture. Because small business enterprises need a global perspective in order to survive in the next century, this volume is a valuable resource for the entrepreneur at any stage of development. Recommended without reservation for public, academic, and professional business collections. F. Andrews Middlesex Community-Technical College

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