MTU Cork Library Catalogue

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Marketing your services overseas / Bord Trachtala.

by Irish Trade Board.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Dublin : Bord Trachtala/Irish Trade Board, 1993Copyright date: ©1993Availability: Items available for loan: MTU Bishopstown Library (2). Location(s): Store Item 658.84.
Delivering quality service : balancing customer perceptions and expectations / Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry.

by Zeithaml, Valarie A | Parasuraman, A | Berry, Leonard L, 1942-.

Material type: book Book Publisher: New York : London : Free Press, Collier Macmillan, c1990Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Lending 658.812.
How to sell a service / Malcolm H.B. McDonald with John W. Leppard.

by McDonald, Malcolm | Leppard, John | Institute of Marketing.

Edition: 2nd ed.Material type: book Book Publisher: Oxford : Heinemann Professional on behalf of the Institute of Marketing, 1988Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Lending 658.85.
Managing service quality / edited by Paul Kunst and Jos Lemmink.

by Lemmink, Jos | Kunst, Paul.

Material type: book Book; Format: print Publisher: London : Paul Chapman, 1996Availability: Items available for loan: MTU Bishopstown Library (1). Location(s): Lending 658.812.
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