Managing packaged tourism : relationships, responsibilities and service quality in the inclusive holiday industry / E. Laws.
By: Laws, Eric
.
Material type: 
BookSeries: Chapman & Hall series in tourism and hospitality management: Publisher: London : International Thomson Business Press, 1996Description: xxii, 248 p. : ill ; 25 cm.ISBN: 0415113474 .Subject(s): Package tours -- ManagementDDC classification: 338.4791 | Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| General Lending | MTU Bishopstown Library Lending | 338.4791 (Browse shelf(Opens below)) | 1 | Available | 00014918 | ||
| General Lending | MTU Bishopstown Library Store Item | 338.4791 (Browse shelf(Opens below)) | 1 | Available | 00017829 | ||
| General Lending | MTU Bishopstown Library Lending | 338.4791 (Browse shelf(Opens below)) | 1 | Available | 00017853 |
Enhanced descriptions from Syndetics:
Managing Packaged Tourism examines the relationships between tour operators, retail travel agencies, charter airlines, tourist destinations, hotels and attractions operators in terms of their relative channel power. Other forms of tourism are considered from these perspectives including cruising holidays and timeshare. Throughout the book, the potential for improvements in the management of service quality is stressed and, by using a wide selection of case studies, readers are provided with insights into good practice in the industry. This provides the ideal overview for students wanting to understand the key issues in this area of tourism.
Includes bibliographical references (pages 235-243) and indexes.
Part 1: The evolution and structure of the inclusive holiday industry -- Part 2: Analysing the inclusive holiday industry -- Part 3: Marketing and distributing inclusive holidays -- Part 4: Creating and operating inclusive holidays -- Part 5: The timeshare industry.