The role of social marketing in salt reduction /
Michael Barry.
- Cork : Cork Institute of Technology, 2014.
- viii, 171, xvii pages : graphs, tables ; 30 cm
- MBS - Management and Enterprise .
Thesis (MBS) - Cork Institute of Technology, 2014. Thesis (M.Bus) - Cork Institute of Technology, 2014.
Bibliography: p. i-xviii.
Social marketing. Behavior modification Food--Sodium content. Nutrition policy. Salt-free diet. Health promotion.