Dennehy, Glynis

How alumni associations cultivate relationships with their graduates : a public relations perspective / Glynis Dennehy. - 2011. - Cork : Cork Institute of Technology, 2011. - vi, 60, xlii p. ; 30 cm. - M.A. - Public Relations with New Media .

Thesis (M.A.) - Cork Institute of Technology, 2011.

Bibliography: p. 58-60.


Public relations.
College graduates.
Alumnae and alumni.

THESES PRESS