How alumni associations cultivate relationships with their graduates : a public relations perspective /
Glynis Dennehy.
- 2011.
- Cork : Cork Institute of Technology, 2011.
- vi, 60, xlii p. ; 30 cm.
- M.A. - Public Relations with New Media .
Thesis (M.A.) - Cork Institute of Technology, 2011.
Bibliography: p. 58-60.
Public relations. College graduates. Alumnae and alumni.