Teenage consumer behaviour
factors that influence their purchase decisions towards clothing brands
Baylor, Regina.
creator
text
Cork
Cork Institute of Technology
2009
monographic
137 p. ; 30 cm. + hbk.
Regina Baylor.
Thesis (MBS) - Cork Institute of Technology, 2009.
Includes bibliographical references p.(116-134)
Teenage consumers
Consumer behavior
Brand name products
Consumer satisfaction
Popular culture
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