Wright, Angela, 1969- Marketing Ireland in the face of adversity / Angela Wright. - Cork : Cork Institute of Technology, 2003. - viii, 247 p. ; 30 cm. + hbk. - MBS - Business Studies . Thesis (MBS.) - Cork Institute of Technology, 2003. Bibliographical references: p. 218-237. Subjects--Topical Terms: Tourism--Marketing. Subjects--Geographic Terms: Ireland--Tourism. Dewey Class. No.: THESES PRESS