Irons, Ken. <br/><br/>
The world of superservice :  creating profit through a passion for customer service / 
Ken Irons. 
 - Harlow :  Addison-Wesley,  1997. 
 - x, 246 p. ;  24 cm.  
<br/><br/> Includes index. 
<br/><br/>What makes superservice? -- Why service is here to stay -- Being customer driven -- Getting everyone onside -- Strategic management -- Communications -- The learning organization -- Service leadership -- Value to the customer -- Delivering the promise -- Getting started -- Keeping it going - 10 key areas. 
<br/><br/><label>ISBN: </label>0201403846 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer services.<br/>Customer relations<br/>Consumer satisfaction.
<br/><br/><label>Dewey Class. No.: </label>658.812