Hennessy, Carole,

How the use of social media as a public relations tactic has aided animal rescue organisations in raising awareness of their cause / Carole Hennessy. - Cork : CIT, 2013. - vii, 114 pages ; 30 cm. - M.A. - Public Relations with New Media .

Thesis (M.A.) - Cork Institute of Technology, 2013.

Bibliography: p. 64-70.


Animal welfare.
Animal rescue.
Nonprofit organizations.
Social media
Public relations.

THESES PRESS