Laudon, Kenneth C.,  1944- <br/><br/>
E-commerce :  business, technology, society / 
Kenneth C. Laudon and Carol Guercio Traver. 
 - 2nd ed. 
 - Boston :  Addison Wesley,  2003. 
 - various pagings :  col. ill. ;  24 cm. +  hbk. 
<br/><br/>Includes bibliographical references (pages R-1-R-19) and index. 
<br/><br/>Part 1: Introduction to e-commerce -- The revolution is just beginning -- E-commerce business models and concepts -- Part 2: Technology infrastructure for e-commerce -- The internet and world wide web: E-commerce infrastructure -- Building an e-commerce web site -- Security and encryption -- E-commerce payment systems -- Part 3: Business concepts and social issues -- E-commerce marketing concepts -- E-commerce marketing communications -- Ethical, social and political issues in e-commerce -- Part 4: E-commerce in action -- Retailing on the web -- Online service industries -- B2B e-commerce: Supply chain management and collaborative commerce -- Auctions, portals and communities -- Online content providers: Digital media. 
<br/><br/><label>ISBN: </label>032120056X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce.<br/>Internet marketing.<br/>Information technology.
<br/><br/><label>Dewey Class. No.: </label>658.872