Corbin, Arnold. <br/><br/>
Implementing the marketing concept / 
Arnold Corbin and Claire Corbin. 
 - London :  British Institute of Management,  1973. 
 - v, 66 p. :  ill. ;  22 cm. 
<br/><br/><label>ISBN: </label>0859460126 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Customer relations
<br/><br/><label>Dewey Class. No.: </label>658.8