Marketing practice : the Republic of Ireland and Northern Ireland - A research study sponsored by Co-Operation North with recommendations for co-operative strategies to enhance performance / / undertaken by The College of Marketing & Design, Dublin and the University of Ulster at Jordanstown. - xi, 82 pages ; 30 cm - Third study series ; report no.3 .

Bibliography: (pages 80-82).

Economic background -- Research format -- Summary of business enterprises -- Survey of marketing infrastructure -- Recommendations for marketing development -- Survey of co-operative marketing -- Recommendations for co-operation between enterprises, north and south.


Marketing--Management--Ireland.
Marketing--Management--Northern Ireland

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