Hornby, Win. <br/><br/>
Business economics / 
Win Hornby, Bob Gammie and Stuart Wall. 
 - London :  Longman,  1996. 
 - xi, 379 p. ;  25 cm. +  pbk. 
 - Longman modular texts in business and economics .
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Introduction -- The macroeconomic environment -- The structure of the economy -- Firms and markets -- Business objectives -- Demand in theory and practice -- Cost in theory and practice -- Pricing in theory and practice -- Investment in theory and practice -- Corporate strategy and business economics -- International business -- Government and business. 
<br/><br/><label>ISBN: </label>0582276837 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Economics<br/>Management<br/>Managerial economics
<br/><br/><label>Dewey Class. No.: </label>658.15