Small business management /
Nicholas Siropolis.
- Sixth edition.
- xxvi, 642 pages : illustrations, graphs, tables ; 24 cm
Includes bibliographical references and index.
Part I: An overview of business -- Small business in a global economy -- Diversity and the entrepreneur -- Ethics and social responsibility -- Part II: Starting a new venture -- New ventures and the business plan -- Buying out existing businesses and protecting intellectual property -- Franchises -- Legal aspects -- Location -- Financing -- Organizational planning and total quality management -- Part III: Managing the ongoing venture -- Accounting -- Planning and control -- Analysis of financial statements, investments and credit -- Marketing research and marketing channels -- Price, promotion, service and global marketing -- Information technology -- Human relations -- Purchasing and inventories -- Taxation -- Risk management and insurance.
0395808871 (hardback) 9780395808870 0395843987
Small business--Management. New business enterprises--Management