Food and beverage management /
David A. Fearn.
- London : Butterworths, 1973.
- [10], 294 p. : ill, forms, 1map ; 23 cm.
Bibliography: p. 285. - Includes index.
Food and beverage management-its meaning -- Market research -- The 'meal experience' -- Planning the menu -- Menu marketing -- The back door -- Requisitions -- Storage -- Centralised production -- Advertising and promotion -- Purchasing wine -- Bar and cellar stockholding -- The economics of food and beverage operations -- Kitchen planning -- Personnel administration -- Control -- Food control -- Liquor control -- Manpower control -- Total control and management action -- Training -- Future of food and beverage operations -- Management audit