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The use of online and offline communication in public information campaigns: a case study of the Health Service Executive "Quit" campaign / Rachel O'Sullivan.

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DDC classification: THESES PRESS Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2013.

List(s) this item appears in: Masters Theses | Published by CIT

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Reference	MTU Bishopstown Library Thesis	THESES PRESS (Browse shelf(Opens below))	1	Reference		00159450

Total holds: 0

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Previous	THESES PRESS The death of the press release and the changing media relations landscape : a public relations perspective /	THESES PRESS How the use of social media as a public relations tactic has aided animal rescue organisations in raising awareness of their cause /	THESES PRESS Driving employee engagement through internal communication: a public relations perspective; a case study of Cork Institute of Technology, Ireland /	THESES PRESS The use of online and offline communication in public information campaigns: a case study of the Health Service Executive "Quit" campaign /	THESES PRESS How is social media changing the public relations industry in Ireland: a case study approach /	THESES PRESS How minority sporting organizations in Ireland are promoting and growing their sports using social media : a public relations perspective /	THESES PRESS The use of celebrity endorsements as a public relations tactis for a mental health campaign /	Next

Thesis (M.A.) - Cork Institute of Technology, 2013.

Bibliography: p. 68-72.