The impact of social media on an organisation's brand image : a public relations perspective / Kieran Collins.
By: Collins, Kieran.
Material type:
BookSeries: M.A. - Public Relations with New Media.Publisher: Cork : Cork Institute of Technology, 2011. Edition: 2011.Description: 99 p. ; 30 cm.Subject(s): Corporate image
| Public relations | Mass media and business | Branding (Marketing) | Corporations -- Public relationsDDC classification: THESES PRESS Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2011.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Reference | MTU Bishopstown Library Thesis | THESES PRESS (Browse shelf(Opens below)) | 1 | Reference | 00158462 |
Total holds: 0
Thesis (M.A.) - Cork Institute of Technology, 2011.
Bibliography: p. 68-69.