The role of public relations in integrated marketing communications / Claire Healy.
By: Healy, Claire.
Material type:
BookSeries: M.A. - Public Relations with New Media.Publisher: Cork : Cork Institute of Technology, 2010Description: iv, 54 p. ; 30 cm. + hbk.Subject(s): Marketing
| Public relations | Relationship marketingDDC classification: THESES PRESS Dissertation note: Thesis (M.A.) - Cork Institute of Technology, 2010.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Reference | MTU Bishopstown Library Thesis | THESES PRESS (Browse shelf(Opens below)) | 1 | Reference | 00157231 |
Total holds: 0
Thesis (M.A.) - Cork Institute of Technology, 2010.
Bibliography: p. 52-54.