An examination of relationship marketing strategies in department stores / Suzanne Hanley.
By: Hanley, Suzanne.
Material type: BookSeries: MBS - Management and Marketing.Publisher: Cork : Cork Institute of Technology, 2007Description: xiii, 361 p. ; 30 cm. + hbk.Subject(s): Relationship marketing | Customer relations | Strategic planningDDC classification: THESES PRESS Dissertation note: Thesis (MBS) - Cork Institute of Technology, 2007.Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Reference | MTU Bishopstown Library Thesis | THESES PRESS (Browse shelf(Opens below)) | 1 | Reference | 00151218 |
Total holds: 0
Thesis (MBS) - Cork Institute of Technology, 2007.
Bibliography: p. 300-326.