MTU Cork Library Catalogue

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Harvard business essentials : managing creativity and innovation /Harvard Business School.

Contributor(s): Harvard Business School. Press.
Material type: materialTypeLabelBookSeries: Harvard business essentials series.Publisher: Boston, Mass. : Harvard Business School Press, 2003Description: xv, 174 p. : ill. ; 24 cm. + pbk.ISBN: 1591391121 (pbk.).Other title: Managing creativity and innovation.Subject(s): Technological innovations -- Management | New products -- Management | Creative abilityDDC classification: 658.514
Contents:
Types of innovation Several types on many fronts -- The S-Curve A concept and its lessons -- Idea generation Opening the Genie's bottle -- Recognizing opportunities Don't let the good ones slip by -- Moving innovation to market Will it fly? -- Creativity and creative groups Two keys to innovation -- Enhancing creativity Enriching the organization and workplace -- What leaders must do Making a difference.

Enhanced descriptions from Syndetics:

Packed with practical information designed for business readers and managers at all levels, this essential volume offers insights on managing creativity in groups, developing creative conflict, and using technology to help foster innovation.

Includes bibliographical references (pages 163-165) and index.

Types of innovation Several types on many fronts -- The S-Curve A concept and its lessons -- Idea generation Opening the Genie's bottle -- Recognizing opportunities Don't let the good ones slip by -- Moving innovation to market Will it fly? -- Creativity and creative groups Two keys to innovation -- Enhancing creativity Enriching the organization and workplace -- What leaders must do Making a difference.

Table of contents provided by Syndetics

  • Introduction (p. ix)
  • 1 Types of Innovation: Several Types on Many Fronts (p. 1)
  • Incremental and Radical Innovation (p. 2)
  • Factors That Favor Incremental Innovation (p. 6)
  • Innovations in Processes (p. 7)
  • Service Innovations (p. 9)
  • Summing Up (p. 11)
  • 2 The S-Curve: A Concept and Its Lessons (p. 13)
  • The S-Curve Explained (p. 14)
  • Three Lessons (p. 17)
  • Where Do You Stand on the S-Curve? (p. 24)
  • Limits to These Lessons (p. 24)
  • Summing Up (p. 25)
  • 3 Idea Generation: Opening the Genie's Bottle (p. 27)
  • New Knowledge (p. 28)
  • Tapping the Ideas of Customers (p. 29)
  • Learning from Lead Users (p. 31)
  • Empathetic Design (p. 33)
  • Invention Factories and Skunkworks (p. 34)
  • Open Market Innovation (p. 38)
  • The Role of Mental Preparation (p. 39)
  • How Management Can Encourage Idea Generation (p. 40)
  • Two Idea-Generating Techniques (p. 45)
  • Summing Up (p. 48)
  • 4 Recognizing Opportunities: Don't Let the Good Ones Slip By (p. 51)
  • A Method for Opportunity Recognition (p. 54)
  • Rough-Cut Business Evaluation (p. 55)
  • Summing Up (p. 58)
  • 5 Moving Innovation to Market: Will It Fly? (p. 61)
  • The Idea Funnel (p. 62)
  • Stage-Gate Systems (p. 64)
  • A Caution on Funnels and Stage-Gate Systems (p. 67)
  • Financial Issues (p. 68)
  • Extending Innovation Through Platforms (p. 74)
  • Summing Up (p. 76)
  • 6 Creativity and Creative Groups: Two Keys to Innovation (p. 79)
  • Myths About Creativity (p. 80)
  • Three Components of Individual Creativity (p. 82)
  • Characteristics of Creative Groups (p. 84)
  • Handling Conflict in Groups (p. 91)
  • Time Pressure and Creativity (p. 93)
  • Six Steps for Increasing Your Own Creativity (p. 95)
  • Summing Up (p. 96)
  • 7 Enhancing Creativity: Enriching the Organization and Workplace (p. 99)
  • Organizational Enrichment (p. 100)
  • Enriching the Physical Workplace (p. 109)
  • Summing Up (p. 114)
  • 8 What Leaders Must Do: Making a Difference (p. 115)
  • Develop an Innovation-Friendly Culture (p. 116)
  • Establish Strategic Direction (p. 120)
  • Be Involved with Innovation (p. 121)
  • Be Open but Skeptical (p. 122)
  • Improve the Idea-to-Commercialization Process (p. 123)
  • Apply Portfolio Thinking (p. 124)
  • Put People with the Right Stuff in Charge (p. 127)
  • Create an Ambidextrous Organization (p. 128)
  • Summing Up (p. 129)
  • Appendix A The Time Value of Money (p. 131)
  • Appendix B Useful Implementation Tools (p. 147)
  • Notes (p. 155)
  • Glossary (p. 159)
  • For Further Reading (p. 163)
  • Index (p. 167)
  • About the Subject Adviser (p. 173)
  • About the Writer (p. 174)

Author notes provided by Syndetics

Richard Luecke authored or developed over thirty books and dozens of articles on a wide range of business subjects. He has an M.B.A. from the University of St. Thomas

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