Visible signs : an introduction to semiotics / David Crow.
By: Crow, David
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Material type: ![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
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Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
General Lending | MTU Bishopstown Library Lending | 302.2 (Browse shelf(Opens below)) | 1 | Available | 00105745 | ||
General Lending | MTU Bishopstown Library Lending | 302.2 (Browse shelf(Opens below)) | 1 | Available | 00079218 |
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Enhanced descriptions from Syndetics:
Semiotics-- the study of signs and sign systems-- has become part of the curriculum of most art schools, and this accessible, visually outstanding introduction strikes the perfect balance between theory and practice. By examining text and image in advertising, as well as " high art" versus " popular culture, " it reveals the difference between signs (such as a word or picture) and signifiers (the concept or object to which it refers).
Leaf of detachable labels precedes text.
Bibliography: (page 187) and index.
Components -- How meaning is formed -- Reading the sign -- Text and image -- Official language -- Unofficial language -- Symbolic creativity -- Junk and culture -- Open work.