MTU Cork Library Catalogue

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Entrepreneurship / Robert D. Hisrich and Michael P. Peters.

By: Hisrich, Robert D.
Contributor(s): Peters, Michael P.
Material type: materialTypeLabelBookPublisher: Boston : McGraw-Hill Inc, 2002Edition: 5th ed.Description: xix, 663 p. : ill. ; 26 cm. + pbk.ISBN: 0072314060.Subject(s): New business enterprises | Entrepreneurship | Business planning | Business enterprises -- Finances | Success in businessDDC classification: 658.421
Contents:
Part I: The entrepreneurial perspective -- The nature and importance of entrepreneurs -- The entrepreneurial and intrapreneurial mind -- The individual entrepreneur -- International entrepreneurship opportunities -- Part II: Creating and starting the venture -- Creativity and the business idea -- Legal issues for the entrepreneur -- The business plan: Creating and starting the venture -- The marketing plan -- The financial plan -- The organizational plan -- Part III: Financing the new venture -- Sources of capital -- Informal risk capital and venture capital -- Part IV: Managing, growing and ending the new venture -- Preparing for the new venture launch: Early management decisions -- Managing early growth of the new venture -- New venture expansion strategies and issues -- Going public -- Ending the venture.
Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
General Lending MTU Bishopstown Library Lending 658.421 (Browse shelf(Opens below)) 1 Available 00100925
General Lending MTU Bishopstown Library Lending 658.421 (Browse shelf(Opens below)) 1 Available 00092380
Total holds: 0

Enhanced descriptions from Syndetics:

Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.. . The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges. From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice. .

Includes bibliographical references and index.

Part I: The entrepreneurial perspective -- The nature and importance of entrepreneurs -- The entrepreneurial and intrapreneurial mind -- The individual entrepreneur -- International entrepreneurship opportunities -- Part II: Creating and starting the venture -- Creativity and the business idea -- Legal issues for the entrepreneur -- The business plan: Creating and starting the venture -- The marketing plan -- The financial plan -- The organizational plan -- Part III: Financing the new venture -- Sources of capital -- Informal risk capital and venture capital -- Part IV: Managing, growing and ending the new venture -- Preparing for the new venture launch: Early management decisions -- Managing early growth of the new venture -- New venture expansion strategies and issues -- Going public -- Ending the venture.

CIT Module MGMT 8020 - Core reading

CIT Module MGMT 8006 - Supplementary reading

Table of contents provided by Syndetics

  • Part 1 The Entrepreneurial Perspective
  • 1 The Nature and Importance of Entrepreneurship
  • 2 The Entrepreneurial Mind-Set
  • 3 Entrepreneurial Intentions and Corporate Entrepreneurship
  • 4 International Entrepreneurship Opportunities
  • Part 2 Creating and Starting the Venture
  • 5 Creativity, the Business Idea, and Opportunity Analysis
  • 6 Intellectual Property and Other Legal Issues for the Entrepreneur
  • 7 The Business Plan: Creating and Starting the Venture
  • 8 The Marketing Plan
  • 9 The Organizational Plan
  • 10 The Financial Plan
  • Part 3 Financing the New Venture
  • 11 Sources of Capital
  • 12 Informal Risk Capital, Venture Capital, and Going Public
  • Part 4 Managing, Growing, and Ending the New Venture
  • 13 Entrepreneurial Strategy: Generating and Exploiting New Entries
  • 14 Strategies for Growth and Managing the Implications of Growth
  • 15 Going Global
  • 16 Accessing Resources for Growth from External Sources
  • 17 Ending the Venture

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