Entrepreneurship : a contemporary approach / Donald F. Kuratko and Richard M. Hodgetts.
By: Kuratko, Donald F
.
Contributor(s): Hodgetts, Richard M
.
Material type: ![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
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Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
General Lending | MTU Bishopstown Library Lending | 658.421 (Browse shelf(Opens below)) | 1 | Available | 00092411 | ||
General Lending | MTU Bishopstown Library Lending | 658.421 (Browse shelf(Opens below)) | 1 | Available | 00092355 |
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Enhanced descriptions from Syndetics:
This market leader was the first of its kind to cover entrepreneurship in one entire text. Its practical step-by-step approach helps develop entrepreneurial skills. The revision of this successful text features the Internet and a chapter on "Quality and the Human Factor," as well as current management themes that will keep the text at the forefront of the market.
Includes bibliographical references and indexes.
Part 1: The contemporary world of entrepreneurship -- The entrepreneurial revolution -- Entrepreneurship: An evolving concept -- Intrapreneurship: Developing corporate entrepreneurship -- Entrepreneurial case analysis: Odysseum: An intrapreneur's vision at Polaroid -- Part 2: The entrepreneurial perspective -- Understanding the entrepreneurial perspective in individuals -- Developing creativity and understanding innovation -- Ethical and social responsibility challenges for entrepreneurs -- Entrepreneurial case analysis: Sport' Life: A minority entrepreneur's creation -- Part 3: Developing the entrepreneurial plan -- Environmental assessment: Preparation for a new venture -- Marketing research for new ventures -- Financial preparation for entrepreneurial ventures -- Developing an effective business plan -- Entrepreneurial case analysis: The roaring '20s museum -- Part 4: Initiating entrepreneurial ventures -- Assessment and evaluation of entrepreneurial opportunities -- Legal structures for new business ventures -- Legal issues related to emerging ventures -- Sources of capital for entrepreneurs -- Entrepreneurial case analysis: The playboy emblem: A case of trademark infringement -- Part 5: Growth and development of entrepreneurial ventures -- Strategic planning for emerging ventures -- Managing entrepreneurial growth -- Global opportunities for entrepreneurs -- Entrepreneurial case analysis: Acordia's Little Giants -- Part 6: Contemporary challenges in entrepreneurship -- Valuation of business ventures -- Management succession and continuity: A family business perspective -- Minority entrepreneurship -- Total quality and the human factor: Continuous challenges for entrepreneurs -- Entrepreneurial case analysis: Emge packing company, Inc.