Strategic management / H.Igor Ansoff.
By: Ansoff, H. Igor.
Material type: BookPublisher: London : Macmillan, 1979Description: ix, 236 p. : ill. ; 23 cm. + hbk.ISBN: 0333196864.Subject(s): ManagementDDC classification: 658Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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General Lending | MTU Bishopstown Library Store Item | 658 (Browse shelf(Opens below)) | 1 | Available | 00028763 | ||
General Lending | MTU Bishopstown Library Store Item | 658 (Browse shelf(Opens below)) | 1 | Available | 00035332 |
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Enhanced descriptions from Syndetics:
This book is the founding work on Strategic Management, a concept that lies at the core of modern business. It has a focus upon the behaviour of complex organizations in turbulent environments and upon what determines success. The book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists. It remains a key work on strategy.
Bibliography: p. 226-233. - Includes index.