American typography today / Rob Carter.
By: Carter, Rob
.
Material type: 
BookPublisher: New York : Van Nostrand Reinhold, c1993Description: 159 p. : ill. (some col.) ; 28 cm.ISBN: 0442014570; 0442221061.Subject(s): Printing -- United States -- History -- 20th century | Graphic arts -- United States -- History -- 20th centuryDDC classification: 686.220973 | Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| General Lending | MTU Bishopstown Library Lending | 686.220973 (Browse shelf(Opens below)) | 1 | Available | 00014004 |
Bibliography: (pages 154-155) and index.
Introduction -- Twenty-Four American Typographic Designers -- Frank Armstrong -- Wilburn O. Bonnell III -- Ronn Campisi -- Jacqueline S. Casey -- David Colley -- Louis Dorfsman -- Louise Fili -- Thomas H. Geismar -- Diana Graham -- Malcolm Grear -- April Greiman -- Willi Kunz -- Warren Lehrer -- Michael Manwaring -- Thomas Ockerse -- Jacklin Pinsler -- Woody Pirtle -- Paul Rand -- Paula Scher -- R. D. Scudellari -- Bradbury Thompson -- Massimo Vignelli -- Debra Weier -- Dietmar Winkler -- Major Resources -- Chronology: The American Pioneers.
Reviews provided by Syndetics
CHOICE Review
Carter has chosen 24 individuals to represent the latest trends in contemporary typography design. Some are big names, responsible for corporate logos, magazine advertisements, record jackets, and book jackets that all readers would recognize instantly; others are barely out of art school, known only by their experimental work published in limited editions for cognoscenti. Each one appears here with a brief biography and a commentary on styles and techniques, which, however, only repeats the subject's own design philosophy as if based on a questionnaire. Even so, these personal statements are useful for describing how a style was formed, how it developed and changed in response to new fashions and technologies. Many of these designers acknowledge the influence of European typography, modern architecture, recent artistic movements, and theories of language, a host of "isms" Carter helpfully explains in an appended glossary titled "Major Resources." Unfortunately Carter fails to interpret the information he has gathered and seems unwilling to form an opinion about the current state of American typography. His text lacks a unifying critical stance and so does his design, which clutters these pages with so much fussy, self-conscious trickery that the reproductions are obscured from view. Although unfriendly to the eye, this slender volume functions perfectly well as a reference book and should be valued as such by art schools and design departments at the vocational/technical, collegiate, or university level. -J. Bidwell, University of California, Los AngelesAuthor notes provided by Syndetics
Educated at the University of Utah and the University of Illinois at Champaign/Urbana, Rob Carter conducts research in computer-assisted design and teaches typography, graphic design, and computer graphics at Virginia Commonwealth University in Virginia. With the help of authors Ben Day and Philip Meggs, Carter wrote the book Typographic Design: Form and Communication, a richly illustrated source of information and ideas.Carter has also written the books Working with Computer Type: Color & Type, Experimental Typography; and Working with Computer Type 2: Logo Types, Stationery Systems, Visual Identity. Carter's graphic designs have been exhibited by the American Institute of Graphic Arts, New York Art Director's Club, Society of Typographic Arts, Graphis Annual, Creativity, and the New York Type Director's Club.
(Bowker Author Biography)