MTU Cork Library Catalogue

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Understanding tourism / S. Medlik.

By: Medlik, S.
Material type: materialTypeLabelBookPublisher: Oxford : Butterworth-Heinemann, 1997Description: x, 236 p. ; 24 cm.ISBN: 0750636548.Subject(s): TourismDDC classification: 338.4791
Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
General Lending MTU Bishopstown Library Store Item 338.4791 (Browse shelf(Opens below)) 1 Available 00068396
Total holds: 0

Enhanced descriptions from Syndetics:

A collection of 1000 questions and answers for students of tourism. The questions are based on material published in common tourism texts and are of varying difficulty. The questions have been designed so that there is normally one predetermined answer to make marking easier.

Bibliography; p. 223-225. - Includes index.

Table of contents provided by Syndetics

  • Preface (p. ix)
  • Part 1 Anatomy of Tourism
  • 1 Defining Tourism and Tourists (p. 3)
  • 2 Studying Tourism (p. 5)
  • 3 Types and Forms of Tourism (p. 6)
  • 4 Propensities, Determinants, Motivations (p. 8)
  • 5 Describing People (p. 10)
  • 6 Tourism Concepts (p. 11)
  • 7 Tourism Synonyms (p. 12)
  • 8 Tourism Opposites (p. 13)
  • 9 US versus UK Language (p. 14)
  • 10 The Language North of the Border (p. 15)
  • Part 2 Historical Development of Tourism
  • 1 Worldwide Development (p. 19)
  • 2 British Development I (p. 21)
  • 3 British Development II (p. 23)
  • 4 American Development (p. 25)
  • 5 Transport Development (p. 27)
  • 6 World Events since 1945 (p. 29)
  • 7 World Tourism since 1945 (p. 30)
  • 8 Who Was Who in Tourism Worldwide (p. 31)
  • 9 Who Was Who in British Tourism (p. 32)
  • 10 British Prime Ministers and Tourism (p. 33)
  • Part 3 Geography of Tourism
  • 1 Introducing Geography of Tourism (p. 37)
  • 2 Country Groupings (p. 38)
  • 3 World's Coastal Resorts (p. 39)
  • 4 World's Inland Resorts (p. 40)
  • 5 World's National Parks (p. 41)
  • 6 World's Heritage Attractions (p. 42)
  • 7 Names and By-names of Countries, Regions and Places (p. 43)
  • 8 British Islands and Tourist Regions (p. 44)
  • 9 Scales and Instruments (p. 46)
  • 10 Abbreviations of Countries, Regions and Places (p. 47)
  • Part 4 Dimensions of Tourism
  • 1 Framework of Tourism Statistic (p. 51)
  • 2 Basic Tourism Statistics (p. 52)
  • 3 Definitions, Scope and Sources of Tourism Statistics (p. 53)
  • 4 Patterns of International Tourism (p. 55)
  • 5 Tourism-related Surveys in the UK (p. 57)
  • 6 UK Tourism in Figures (p. 58)
  • 7 UK in International Tourism (p. 60)
  • 8 USA in International Tourism (p. 62)
  • 9 Australia in International Tourism (p. 64)
  • 10 The Caribbean in International Tourism (p. 66)
  • Part 5 Significance of Tourism
  • 1 Economic Aspects of Tourism (p. 71)
  • 2 Economic Impacts of Tourism (p. 73)
  • 3 Social Aspects and Impacts of Tourism (p. 75)
  • 4 Environmental Aspects and Impacts of Tourism (p. 77)
  • 5 Measures of Tourism Distribution and Impacts (p. 80)
  • 6 Developed Countries and Tourism (p. 81)
  • 7 Developing Countries and Tourism (p. 83)
  • 8 Tourism and the UK Economy (p. 85)
  • 9 Tourism and the US Economy (p. 87)
  • 10 International Organizations (p. 89)
  • Part 6 The Tourism Industry
  • 1 Tourism as an Industry (p. 93)
  • 2 Visitor Attractions Worldwide (p. 95)
  • 3 Visitor Attractions in Britain (p. 97)
  • 4 Transport Modes (p. 98)
  • 5 Air Transport (p. 99)
  • 6 Transport Synonyms and Opposites (p. 101)
  • 7 Hotels and Other Tourism Accommodation (p. 102)
  • 8 Accommodation Types and Tariffs (p. 104)
  • 9 Tour Operations and Travel Agencies (p. 105)
  • 10 Travel Trade Abbreviations (p. 107)
  • Part 7 Marketing in Tourism
  • 1 The Marketing Concept (p. 111)
  • 2 Marketing Tools (p. 113)
  • 3 Tourism Promotion (p. 115)
  • 4 Pricing Methods and Approaches (p. 117)
  • 5 Pricing Hotel and Transport Services (p. 119)
  • 6 Marketing Applications (p. 120)
  • 7 Promotional Illustrations (p. 122)
  • 8 Creative Marketing Campaigns and Messages (p. 123)
  • 9 Marketing Synonyms and Opposites (p. 124)
  • 10 Marketing Abbreviations and Acronyms (p. 125)
  • Part 8 Planning and Development in Tourism
  • 1 Basic Concepts (p. 129)
  • 2 Resources (p. 131)
  • 3 Techniques, Systems and Processes (p. 133)
  • 4 Ownership and Management (p. 134)
  • 5 Reshaping Existing Locations (p. 136)
  • 6 Planning and Development Applications (p. 138)
  • 7 Planning and Development Terms (p. 140)
  • 8 Planning and Development Synonyms and Opposites (p. 141)
  • 9 Planning and Development in the UK (p. 142)
  • 10 Conservation Areas and Schemes in the UK (p. 144)
  • Part 9 Organization and Finance in Tourism
  • 1 Types of Organizations (p. 147)
  • 2 Governments and Tourism Organizations (p. 149)
  • 3 Organization of Tourism in the UK (p. 151)
  • 4 Tourism Organization in the UK and the Irish Republic (p. 153)
  • 5 International Organizations (p. 154)
  • 6 Finance in Tourism (p. 155)
  • 7 International Sources of Finance (p. 157)
  • 8 Abbreviations of UK Organizations (p. 158)
  • 9 Abbreviations of US Organizations (p. 159)
  • 10 UK versus US Financial Terms (p. 160)
  • Part 10 Miscellaneous Topics
  • 1 Countries and Currencies (p. 163)
  • 2 Currencies and Countries (p. 164)
  • 3 Employment Terms (p. 165)
  • 4 Nautical Terms (p. 166)
  • 5 Food and Catering Terms (p. 167)
  • 6 Airlines and Hotels, 1945-1995 (p. 169)
  • 7 Tourism and Technology (p. 170)
  • 8 US versus UK Language (p. 171)
  • 9 UK Leaders in the Tourism Industry (p. 172)
  • 10 World Leaders in the Tourism Industry (p. 173)
  • Answers (p. 175)
  • Select Bibliography (p. 223)
  • Index (p. 227)

Author notes provided by Syndetics

Professor Medlik is an author, consultant and educator with more than 30 years of involvement in tourism. He held several senior academic appointments in Britain and other countries, advised a number of companies, as well as tourism, educational and other organizations, and was the first chairman of the Tourism Society. His published work includes 20 books and other publications and more than 100 contributions to the professional and technical press

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