Entrepreneurship / Peggy A. Lambing and Charles R. Kuehl.
By: Lambing, Peggy A [author].
Contributor(s): Kuehl, Charles R [author].
Material type: BookSeries: Pearson custom library.Publisher: Harlow, Essex, Pearson Education Limited : [2014]Copyright date: ©2014Edition: Fourth Edition; Pearson New International Edition.Description: II, 294 pages : illustrations ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292040004 (paperback); 1292040009 (paperback).Subject(s): Entrepreneurship | Entrepreneurship -- United StatesDDC classification: 658.421Item type | Current library | Call number | Status | Notes | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
General Lending | MTU Bishopstown Library Lending | 658.421 (Browse shelf(Opens below)) | Checked out | MGMT 6053 Core reading | 26/04/2024 | 00162195 | |
General Lending | MTU Bishopstown Library Lending | 658.421 (Browse shelf(Opens below)) | Checked out | MGMT 6053 Core reading | 24/01/2022 | 00162197 |
Enhanced descriptions from Syndetics:
For courses in Entrepreneurship and Small Business Management. At the heart of a successful business is a sound business plan. Capturing this reality, Entrepreneurship, 4th Edition focuses on basic entrepreneurial concepts and demonstrates how to develop an effective and thorough business plan. Organized in two-parts, it discusses ways to start, manage and grow a business, all within the context of a sound business plan. Unique in emphasis, it blends theory and practice, current entrepreneurial research and concerns, and step-by-step guidelines for developing a business plan. Case examples and sample business plans keep readers motivated and help them learn how to transform their own ideas into their own entrepreneurial success.
Includes bibliographical references and index.
Entrepreneurship today -- The entrepreneur -- Starting a new business -- Buying an existing business -- Franchising and other alternatives -- New product development -- Women-owned and minority-owned businesses -- Home-based businesses -- Family business -- Business growth and the entrepreneur -- The business plan -- Case studies.