Business / Ricky W. Griffin, Ronald J. Ebert.
By: Griffin, Ricky W.
Contributor(s): Ebert, Ronald J.
Material type: BookPublisher: Englewood Cliffs, N.J. : Prentice Hall, c1996Edition: 4th ed.Description: 1 v. (various pagings) : ill. (some col.) ; 29 cm.ISBN: 0133765911.Subject(s): Industrial management -- United States | Business enterprises -- United StatesDDC classification: 658Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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General Lending | MTU Bishopstown Library Store Item | 658 (Browse shelf(Opens below)) | 1 | Available | 00160970 |
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Enhanced descriptions from Syndetics:
A survey of all major facets of business operations and management, this text moves from broad, general perspectives to focused coverage of specific business functions. A carefully orchestrated variety of boxes, cases, vignettes, illustrations, quotes, a running field trip, interactive questions, and an informal first-person narrative all work together to draw students into the real world of contemporary business.
Includes bibliographical references and index.
Introducing the contemporary business environment -- The business of managing -- Understanding people in organizations -- Managing operations -- Understanding principles of marketing -- Managing information -- Understanding financial issues.
Table of contents provided by Syndetics
- I Introducing the Comtemporary Business World
- 1 Understanding the Canadian Business System
- 2 Setting Up Business in Canada
- 3 Understanding International Business
- 4 Conducting Business Ethically and Responsibly
- II The Business of Managing
- 5 Managing the Business Enterprise
- 6 Organizing the Business Enterprise
- 7 Understanding Entrepreneurship and Small Business
- III Understanding People in Organizations
- 8 Managing Human Resources
- 9 Motivating and Leading Employees
- 10 Understanding Labour-Management Relations
- IV Managing Operations and Information
- 11 Producing Goods and Services
- 12 Increasing Productivity and Quality
- 13 Managing Information Systems and Communication Technology
- 14 Understanding Accounting issues
- V Managing Marketing
- 15 Understanding Marketing Processes and Consumer Behaviour
- 16 Developing and Promoting Goods and Services
- 17 Pricing and Distributing Goods and Services
- VI Managing Financial Issues
- 18 Understanding Money and Banking
- 19 Understanding Securities and Investment
- 20 Financial Decisions and Risk Management
- Appendix A Business Law
- Appendix B Insurance
- Index