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Favre, Jean-Paul Dr. (Personal Name)
Color and communication, c1979 t.p. (Dr. Jean-Paul Favre, Born in 1940 studied at the School of Business Administration in St. Gall and at Neuchatel University, where he wrote a thesis on color psychology. He is well know for his many articles on color applied to marketing. He wrote a book "Color sells your package" in 1969)